How to Create a Measurement Strategy

Identify and Understand the Measures You Really Need (There are Not as Many as You Think)

Many practitioners struggle to create a comprehensive, yet practical, measurement strategy, especially one that meets the needs of program managers, department leaders, and senior company leaders. Everyone knows measurement is important and that best-in-class organizations have well-defined measurement strategies, but there is much less agreement on what constitutes a world-class measurement strategy and how to create one.

Join Dave for the Measurement Strategy Workshop to explore the elements of a best-in-class measurement strategy and define what it should include. We will begin by examining the reasons for undertaking a measurement strategy since these reasons will provide guidance on which measures should be selected and how they should be reported and used. Then we will review the elements of a good measurement strategy. Next we will explore the three types or categories of measures from Talent Development Reporting principles (TDRp) that all strategies should include: effectiveness, efficiency and outcomes. Then we will review the most commonly used measures in each category, including how they are defined and measured. Last, potential measures for your own measurement strategy will be identified for a variety of programs and initiatives.